This book addresses the role of communication in cultural change efforts within organizations, especially during periods of transition, mergers, technological innovations and globalization.
This book addresses the role of communication in cultural change efforts within organizations, especially during periods of transition, mergers, techn...
This book addresses the role of communication in cultural change efforts within organizations, especially during periods of transition, mergers, technological innovations and globalization.
This book addresses the role of communication in cultural change efforts within organizations, especially during periods of transition, mergers, techn...
Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology.
Serves as a -how-to- guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner
Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems
Written in an engaging style, with in-depth examples from the author's...
Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research met...
