'Gianni Montezemolo has produced an outstanding book on the strategic implications of the emergence of greater Europe for global companies. Based on his many years of experience as a senior executive of major international companies, Montezemolo makes a convincing case as to why greater Europe is destined to be the next economic super power. His hands-on experience makes him uniquely qualified, not only about the need for developing a strategic vision for Europe, but also about the key managerial issues facing companies operating in greater Europe. This book is a "must read" for the CEOs of...