This text considers the background and nature of the UK and Irish confernce industry and the addresses the management issues involved with running a conference venue.
This text considers the background and nature of the UK and Irish confernce industry and the addresses the management issues involved with running a c...
For managers, students and conference professionals this timely new book will provide a firm foundation for understanding and operating in one of the UK's fastest growing business areas. Conferencing forms a large and expanding part of the UK economy and is now attracting serious analysis as the key techniques and principles of good practice become established. This unique book, one of the first written by an expert educator and consultant in the field, considers the background and nature of the UK conference industry and looks at the management issues involved in professional and competitive...
For managers, students and conference professionals this timely new book will provide a firm foundation for understanding and operating in one of the ...