According to newspaper headlines and television pundits, the cold war ended many months ago; the age of Big Two confrontation is over. But forty years ago, Americans were experiencing the beginnings of another era--of the fevered anti-communism that came to be known as McCarthyism. During this period, the Cincinnati Reds felt compelled to rename themselves briefly the "Redlegs" to avoid confusion with the other reds, and one citizen in Indiana campaigned to have The Adventures of Robin Hood removed from library shelves because the story's subversive message encouraged robbing from...

This book explores a widely lived yet little remembered facet of America's cultural and political history: the Cold War as experienced at the grassroots level. Here, Fried traces the cresting of modern patriotic observance during World War II and then shows how patriotic and civic activists afterwards labored to recreate a remembered unity and commitment in the tension-filled Cold War era. A variety of national and local entities mounted campaigns "to sell America to the Americans" through "rededication" celebrations like Know Your America Week and Freedom Week. The American Heritage...

Bruce Barton's 1925 effort to reconfigure Jesus for the Roaring Twenties turned into one of the great best-sellers of the century. In The Man Nobody Knows, Barton depicted Christ as a man's man, not the meek, effeminate figure he had encountered in Sunday School. No Puritan or Prohibitionist, this Jesus turned water into wine and was "the most popular dinner guest in Jerusalem." Here was the world's first advertising man, whose parables sparkled as models for modern jingle writers. (Barton had co-founded the celebrated advertising firm of Batten, Barton, Durstine and Osborne.) Here was...