When marketing managers and financial managers join forces within any business, the result can often be poor communication on financial criteria and goals. The risk of this situation occurring is inevitably present when those with different professional backgrounds and roles are working in accordance with their own norms. In his seminal 1956 paper on general systems theory, the economist Kenneth Boulding referred to the phenomenon of specialised ears and generalised deafness, which can be seen to exist when marketing managers are financially illiterate or when financial managers lack the...
When marketing managers and financial managers join forces within any business, the result can often be poor communication on financial criteria and g...
The field of critical accounting has expanded rapidly since its inception and has become recognised as offering a wealth of provocative insights in the wake of the global financial crisis. It is now firmly embedded within accounting literature and in how accounting is taught.
Surveying the evolving field of Critical Accounting, including theory, ethics, history, development and sustainability, this Companion presents key debates in the field, providing a comprehensive overview. Incorporating interdisciplinary perspectives on accounting, the volume concludes by considering...
The field of critical accounting has expanded rapidly since its inception and has become recognised as offering a wealth of provocative insi...
