"Yosemite Valley in July of 1967 would have had to be seen to be believed. There was never an empty campsite in the valley; you had to create a space for yourself in a sea of cars, tents, and humanity.... The camp next to ours had fifty people in it, with rugs hung between the trees, incense burning, and a stereo set going full volume."

Scenes such as this will probably never be repeated in Yosemite or any other national park, yet the urgent problem remains of balancing the public's desire to visit the parks with the parks' need to be protected from too many people and cars and too...

In this practical book, three ThoughtWorks professionals provide a game plan to help your business through this transformation, along with technical concepts that you need to know to be an effective leader in a modern digital business.