European economies are becoming increasingly integrated, and at the same time, the world economy is becoming global. This has raised questions about the specific strategies followed by transnational companies. It also raises the issue of whether the drive towards integration is compatible with that towards globalization strategies; whether, and to what extent, they strengthen each other. European Integration and Global Corporate Strategies explores the links between the options of world-wide globalization and European integration which are open to today's corporations, highlighting whether...