This work argues that private businesses use public schools as worker training sites, resulting in a devalued teaching force, students as uncritical consumers, and schools as economic markets. Boyles analyzes school-business partnerships, revealing false philanthropy and the ulterior motives behind fast-food reading campaigns and supermarket sales for schools promotions. This important book criticizes the practice of privatization itself, revealing it to be a conservative gambit to secure class differences, and not a simple extension of free market business influence into the public sector.
This work argues that private businesses use public schools as worker training sites, resulting in a devalued teaching force, students as uncritical c...
Argues that private businesses are using public schools as worker training sites, resulting in the teaching force being devalued, students being molded into uncritical consumers, and schools being transformed into economic markets. Analyzes school-business partnerships and points out false philanth
Argues that private businesses are using public schools as worker training sites, resulting in the teaching force being devalued, students being molde...
The Corporate Assault on Youth examines childhood as a social construction increasingly influenced by corporations and commercialism. Through case studies, critical analysis, and historical/philosophical research, the essays collected here expose the degree to which children are unwitting targets of marketing. With topics ranging from the presence of media branding in schools and school supplies to the subtler ways in which the public education system is influenced by corporate ideologies and purposes, this book draws much-needed attention to how educators, administrators,...
The Corporate Assault on Youth examines childhood as a social construction increasingly influenced by corporations and commercialism. Through c...