Shi-xu critiques universalism in discourse studies in terms of the cultural consequences of its current white, western standpoint and advocates a culturally pluralist approach, a theory and research methodology from an innovative position between Eastern and Western cultures. Practical research strategies are illustrated by examples drawn from culturally wide ranging discourses. This is a book to interest any scholar or student of discourse looking outside their own intellectual tradition.
Shi-xu critiques universalism in discourse studies in terms of the cultural consequences of its current white, western standpoint and advocates a cult...
Read the Cultural Other contains studies on non-Western discourse. It has two principal aims. Firstly, it argues that the study of non-Western, non-White, and Third-World discourses should become a legitimate, necessary, and routine part of international discourse scholarship. Hitherto, non-Western, non-White, and Third-Word discourses have been relegated and marginalized to a 'local', 'particular', or 'other' place in (or, one might argue, outside) the mainstream. To reclaim their place, the book deconstructs the rhetoric of universalism and the continued preoccupation with...
Read the Cultural Other contains studies on non-Western discourse. It has two principal aims. Firstly, it argues that the study of non-Weste...
Against the backdrop of overwhelming discourse scholarship emanating from the Western cosmopolitan centres, this volume offers a development-centred approach to unfamiliar, marginalised or otherwise disadvantaged discourses of the Third World or the Global South. Written by leading researchers based in Asia, Africa and Latin America, respectively, this book reconstructs Eastern paradigms of communication studies on the one hand and explores the discursive problems, complexities, aspirations, and dynamics of the non-Western, subaltern, and developing societies on the other hand. As...
Against the backdrop of overwhelming discourse scholarship emanating from the Western cosmopolitan centres, this volume offers a development-centre...