The Magic of Juju is a contextual and historical examination of the Black Arts Movement (1965-1976). In this groundbreaking study, Kalamu ya Salaam details the development of the Black Arts Movement from precursor activities such as the Umbra Workshop to transitional activities such as Ntozake Shange's choreopoem, for colored girls who consider suicide when the rainbow is enuf. The Magic of Juju provides a specific critique of theoretical concepts on which the Black Arts Movement, within the larger Black Power Movement, was based.