Rhetorical Figures in Science breaks new ground in the rhetorical study of scientific argument as the first book to demonstrate how figures of speech other than metaphor have been used to accomplish key conceptual moves in scientific texts. Examples, both verbal and visual, range across disciplines and centuries to reaffirm the positive value of these once widely-taught devices.

Rhetorical Figures in Science breaks new ground in the rhetorical study of scientific argument as the first book to demonstrate how figures of speech other than metaphor have been used to accomplish key conceptual moves in scientific texts. Examples, both verbal and visual, range across disciplines and centuries to reaffirm the positive value of these once widely-taught devices.

A comprehensive guide to the language of argument, Rhetorical Style offers a renewed appreciation of the persuasive power of the English language. Drawing on key texts from the rhetorical tradition, as well as on newer approaches from linguistics and literary stylistics, Fahnestock demonstrates how word choice, sentence form, and passage construction can combine to create effective spoken and written arguments. With examples from political speeches, non-fiction works, and newspaper reports, Rhetorical Style surveys the arguer's options at the word, sentence, interactive, and passage...

No single work is more responsible for the heightened interest in argumentation and informal reasoning and their relation to ethics and jurisprudence in the late twentieth century than Chaim Perelman and Lucie Olbrechts-Tyteca s monumental study of argumentation, "La Nouvelle Rhetorique: Traite de l'Argumentation." Published in 1958 and translated into English as "The New Rhetoric" in 1969, this influential volume returned the study of reason to classical concepts of rhetoric. In The Promise of Reason: Studies in The New Rhetoric, leading scholars of rhetoric Barbara Warnick, Jeanne...