Providing the perfect balance of cultural and musical analysis, Rock: Music, Culture, and Business by Joseph G. Schloss, Larry Starr, and Christopher Waterman tells the full story of rock 'n' roll, from its earliest beginnings to today.

DISTINCTIVE FEATURES
* Balances the history of the music business and the impact of social and cultural movements on the story of rock
* Enhanced coverage of contemporary rock music, including the impact of rap
* Integrates lively pedagogy:
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