"Finally, someone has documented all we know about online advertising and how to do it right. As much as this confirms that online advertising really works, we know that marketers don't always get it right. The ARF's The Online Advertising Playbook provides critical insight on what sticks and what doesn't in online advertising and marketing." --Greg Stuart, CEO and President, Interactive Advertising Bureau and coauthor of What Sticks
"The Online Advertising Playbook's principles, case studies, and strategic...
Praise for The Online Advertising Playbook
"Finally, someone has documented all we know about online advertising and how to do it rig...
Listening to Crickets is the story of a grandfather telling his grandson about his life as a sharecropper in Mississippi and his escape from sharecropping to a better way of life. In the process of telling this story the grandfather imparts lessons about life, love, faith, hope, angels and God. It is based on a true story as told to me by my mother. The names of all family members involved are true. The name Gilmore was substituted for the name of the actual land owner.
Listening to Crickets is the story of a grandfather telling his grandson about his life as a sharecropper in Mississippi and his escape from sharecrop...
2015 Edition: (New cover, new interior formatting, lightly rewritten.) Imagine for a moment what it would be like; ten years worth of hard work and a life-long dream, gone. Your self respect and dignity, in shambles. As you question what you're made of, and as you wonder how you'll ever claw your way back to the top, an incredible opportunity presents itself. There is only one catch: It will cost you everything you know about the world around you. Leaving the Illusion will lead you into the darkness of an unseen world; a world where the "dominant few" do as they please to the "inferior...
2015 Edition: (New cover, new interior formatting, lightly rewritten.) Imagine for a moment what it would be like; ten years worth of hard work and...
