Language is a dynamic process, the hallmarks of which are self-organisation, self-similarity and chaotic determination. Instead of seeking simple solutions to complex problems, teachers and syllabus designers should be reaching out beyond existing course books and methodologies to embrace the lessons learned by other scientific disciplines. The fractal approach envisages a new paradigm of language based on forms found in nature and indicates a goal-oriented method of developing teaching materials incorporating a holistic view of language acquisition. This book outlines the theory, presents...

This thought-provoking and informative collection of essays covers a broad spectrum of topics including: Why the communicative approach is dead and what to do about it How to implement blended learning in day-to-day English teaching Virtual worlds and why English teachers should get a second life The different roles played by the language teacher The value of translation in language teaching Whether native English speakers really make better teachers Why you should NOT be teaching International English A more effective way to teach Technical English The truth about Superlearning and...

This thought-provoking and informative collection of essays covers a broad spectrum of topics including: * Why the communicative approach is dead and what to do about it* How to implement blended learning in day-to-day English teaching* Virtual worlds and why English teachers should get a second life* The different roles played by the language teacher* The value of translation in language teaching* Whether native English speakers really make better teachers* Why you should NOT be teaching International English* A more effective way to teach Technical English* The truth about Superlearning and...