This work offers a concise explanation of the fundamentals of financial forecasting intended for managers in accounting, marketing, sales, and strategic planning. As the authors point out, financial forecasting is more than the annual genertion of sales forecasts and budgets. It is a comprehensive process that looks at every aspect of a company's operations in order to determine the likely aspect on profits of a number of internal and external forces. Each of the steps in this complex process is fully described in this books so that the reader gains an understanding of how to produce...

In this volume, Sharon H. Garrison explores the impact of corporate events such as mergers, proxy fights, and lawsuits on the price of a company's stocks and, therefore, on the true owners of a corporation--the shareholders. Based upon her own research as well as that of others in the field, the author evaluates the probable effects of major internal and external corporate events and provides advice on the best investment and corporate strategies to be employed when such situations exist. She explains the basics of financial markets, describes complicated valuation concepts in clear and...