Successful interviewing, defined as selecting the appropriate person for a specific position, is comparatively easy for some structured positions, such as typist or mechanic. Valid instruments to measure the key aptitudes to perform successfully in these positions are readily available and are commonly used. Even candidates for some technical positions, such as engineers or accountants, can be evaluated for critical traits like intelligence and subject. However, positions requiring a defined set of interpersonal skills, such as sales or middle, executive-level, and general management, are...
Successful interviewing, defined as selecting the appropriate person for a specific position, is comparatively easy for some structured positions, ...
Many people have favorite theories about what factors contribute to the development of a successful sale force. Many of these theories contain some grains of truth, but few have been empirically tested. This book demonstrates, systematically, the importance of four key factors of a successful sales force. It presents a detailed analysis of the single and interactive importance of each factor and demonstrates that it is the interaction of the four factors that ultimately leads to an effective sales force. It concludes, convincingly, that all four factors must be considered when developing...
Many people have favorite theories about what factors contribute to the development of a successful sale force. Many of these theories contain some...
Identifying the people best suited to marketing a firm to new clients is critical to the success of new business acquisition. Weitzul's research, plus his own consulting (and new business acquisition) experience, convinces him that not only are some people better suited than others to this delicate task, but that there are ways to identify the traits that make them better--and before costly mistakes can happen. Weitzul guides managing partners and others with marketing responsibilities through the various steps in selecting their rainmakers, then offers help in developing their talents....
Identifying the people best suited to marketing a firm to new clients is critical to the success of new business acquisition. Weitzul's research, p...