This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

• This book presents a focused approach to strategic management theory.
  
• Outlines the basics of a behavioral approach to strategic management.
  
• Examines assumptions of rationality and equilibrium and the problems they create.
  
• Considers how a behavioral approach relates to a number of conventional approaches.

This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

• This book presents a focused approach to strategic management theory.
  
• Outlines the basics of a behavioral approach to strategic management.
  
• Examines assumptions of rationality and equilibrium and the problems they create.
  
• Considers how a behavioral approach relates to a number of conventional approaches.

This book studies the impact of corporate planning and implementation procedures on the level of corporate capital investment.