FAY SUDWEEKS AND CELIA ROMM At the tum of the twenty-fIrst century, global communication is changing the fabric of society at a rate never experienced before. The Internet, in particular, has redrawn the map of global economy. To be competitive in today's marketplace, companies need to expand commercial activities beyond national borders. The global network of electronic infrastructure has played a signifIcant role in this expansion but the technology itself is not the factor driving the business revolution. The changes are driven by the interaction of information technology and customer...
FAY SUDWEEKS AND CELIA ROMM At the tum of the twenty-fIrst century, global communication is changing the fabric of society at a rate never experienced...
