Though Japan has successfully competed with U.S. companies in the manufacturing and marketing of computer hardware, it has been less successful in developing computer programs. This book contains the first detailed analysis of how Japanese firms have tried to redress this imbalance by applying their skills in engineering and production management to software development. Cusumano focuses on the creation of "software factories" in which large numbers of people are engaged in developing software in cooperative ways--i.e. individual programs are not developed in isolation but rather utilize...
Though Japan has successfully competed with U.S. companies in the manufacturing and marketing of computer hardware, it has been less successful in dev...
Competing on Internet time means competitive advantage can be won and lost overnight. In this penetrating analysis of strategy-making and product innovation in the dynamic markets of commercial cyberspace, bestselling Microsoft Secrets co-author Michael Cusumano and top competitive strategy expert David Yoffie draw vital lessons from Netscape, the first pure Internet company, and show how it employs the techniques of "judo strategy" in its pitched battle with Microsoft, the world's largest software producer. With a new afterword updating the events of the year following...
Competing on Internet time means competitive advantage can be won and lost overnight. In this penetrating analysis of strategy-making and product inno...
Michael A. Cusumano Constantinos C. Markides Michael Cusomano
Focusing on strategic imperatives of the economy, leading thinkers in the field present their views in four general areas: strategy and value creation; flexibility in a volatile world; strategy making in uncertain times; and strategies for growth in fast-paced markets. This book shows that designing a successful strategy is a never-ending quest.
Focusing on strategic imperatives of the economy, leading thinkers in the field present their views in four general areas: strategy and value creation...