Are the Japanese faceless clones who march in lockstep to the drums beaten by big business and the bureaucrats of MITI, Japan's miracle-working ministry of international trade and industry? Can Japanese workers, and by extrapolation their entire society, be characterized by deference to authority, devotion to group solidarity, and management by consensus? In We Were Burning, investigative journalist Bob Johnstone demolishes this misleading stereotype by introducing us to a new and very different kind of Japanese worker-a dynamic, iconoclastic, risk-taking entrepreneur.Johnstone has...
Are the Japanese faceless clones who march in lockstep to the drums beaten by big business and the bureaucrats of MITI, Japan's miracle-working minist...
In this inspiring and optimistic story of a green revolution in the making, a veteran science and technology journalist shows how the unrelenting efforts of a small band of grassroots activists have discovered ways to make solar a practical retail energy solution. The crucial driver for the adoption of solar energy has not been technology but policy. Focusing on initiatives in Germany, he describes the use of the "feed-in tariff" as the most successful policy mechanism yet invented to spur on widespread deployment of solar energy. Turning to California, the author reviews the efforts of...
In this inspiring and optimistic story of a green revolution in the making, a veteran science and technology journalist shows how the unrelenting effo...
To celebrate the awarding of the 2014 Nobel Prize in Physics to Shuji Nakamura (along with two other Japanese scientists), this newly updated edition profiles the gifted Japanese engineer who is largely responsible for the coming revolution in lighting technology. Veteran technology writer Bob Johnstone not only was the first Western journalist to meet and interview Nakamura, but also received the brilliant engineer's full cooperation in providing a series of exclusive interviews for this book. This updated edition contains a new preface and an afterword that summarizes Nakamura's most...
To celebrate the awarding of the 2014 Nobel Prize in Physics to Shuji Nakamura (along with two other Japanese scientists), this newly updated editi...