Health Care Market Strategy: From Planning To Action, Third Edition, A Standard Reference For Over Ten Years, Bridges The Gap Between Marketing Theory And Implementation By Showing You, Step-By-Step, How To Develop And Execute Successful Marketing Strategies Using Appropriate Tactics.
Health Care Market Strategy: From Planning To Action, Third Edition, A Standard Reference For Over Ten Years, Bridges The Gap Between Marketing Theory...
The Healthcare Industry Continues To Undergo Enormous Changes With New Laws And Policies, Fresh Innovations, And An Increasingly Educated Health Consumer. As Such, Healthcare Administrators Must Be Prepared To Shift Their Strategies In Order To Meet The Demands Of This Dynamic Market. Essentials Of Health Care Marketing, Fourth Edition Will Provide Your Students With A Foundational Knowledge Of The Principles Of Marketing And Their Particular Application In Health Care. Moreover, The Text Offers A Perspective On How These Principles Must Shift In Response To The Changing Environmental Forces...
The Healthcare Industry Continues To Undergo Enormous Changes With New Laws And Policies, Fresh Innovations, And An Increasingly Educated Health Consu...
