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Kategorie szczegółowe BISAC
 The Language of Advertising : Written Texts Angela Goddard Goddard Angela 9780415278027 Routledge
The Language of Advertising : Written Texts

Angela Goddard Goddard Angela
The Intertext series has been specifically designed to meet the needs of contemporary English language studies. The core book, Working with Texts, is the foundation text which provides an introduction to language analysis. It is complemented by a range of satellite titles which provide students with hands-on practical experience of textual analysis through special topics. They can be used individually or in conjunction with Working with Texts. Drawing on literary and linguistic theory for analysis of texts, The Language of Advertising covers all aspects of advertising language, from the...
The Intertext series has been specifically designed to meet the needs of contemporary English language studies. The core book, Working with Texts, is ...
cena: 705,83
 The Language of Advertising: Written Texts Goddard, Angela 9780415278034 Routledge
The Language of Advertising: Written Texts

Goddard, Angela
The Intertext series has been specifically designed to meet the needs of contemporary English language studies. The core book, Working with Texts, is the foundation text which provides an introduction to language analysis. It is complemented by a range of satellite titles which provide students with hands-on practical experience of textual analysis through special topics. They can be used individually or in conjunction with Working with Texts. Drawing on literary and linguistic theory for analysis of texts, The Language of Advertising covers all aspects of advertising language, from the...
The Intertext series has been specifically designed to meet the needs of contemporary English language studies. The core book, Working with Texts, is ...
cena: 116,78
 Doing English Language : A Guide for Students Angela Goddard 9780415618830 Routledge
Doing English Language : A Guide for Students

Angela Goddard
Doing English Language provides a concise, lively and accessible introduction to the field of English Language studies for readers who are interested in taking courses at university level. This book addresses the fundamental questions about studying English Language, including: How is English Language studied and researched? Which subject areas does English Language draw on? How are different topics approached? How is the study of English Language relevant to real world contexts? What careers can English Language lead to? Written by an experienced teacher, researcher, and examiner, Doing...
Doing English Language provides a concise, lively and accessible introduction to the field of English Language studies for readers who are interested ...
cena: 559,80
 How to Analyse Texts: A Toolkit for Students of English Ronald Carter Angela Goddard 9780415836791 Routledge
How to Analyse Texts: A Toolkit for Students of English

Ronald Carter Angela Goddard

How to Analyse Texts is the essential introductory textbook and toolkit for language analysis. This book shows the reader how to undertake detailed, language-focussed, contextually sensitive analyses of a wide range of texts spoken, written and multimodal. The book constitutes a flexible resource which can be used in different ways across a range of courses and at different levels.

This textbook includes:

  • three parts covering research and study skills, language structure and use, and how texts operate in sociocultural contexts
  • a wide range of international real-life...

How to Analyse Texts is the essential introductory textbook and toolkit for language analysis. This book shows the reader how to undertake detailed...

cena: 705,83
 Discourse: The Basics: The Basics Goddard, Angela 9780415856539 Routledge
Discourse: The Basics: The Basics

Goddard, Angela

Humans are social animals and are constantly interacting with each other through conversation, written communication, symbols and other expressions . Discourse: The Basics is an accessible and engaging introduction to the analysis of those interactions and the many forms and meanings they can take. The book draws on a range of international case studies and examples from literature, political speech, advertising and newspaper articles to address key questions such as:

  • What is discourse?
  • Why are there different approaches to...

Humans are social animals and are constantly interacting with each other through conversation, written communication, symbols and other expressions...

cena: 486,78
 Language and Technology Angela Goddard Beverly Geesin 9781138135789 Routledge
Language and Technology

Angela Goddard Beverly Geesin

The INTERTEXT series has been specifically designed to meet the needs of contemporary English Language Studies. Working with Texts: A core introduction to language analysis (third edition, 2007) is the foundation text which is complemented by a range of 'satellite' titles. These provide students with hands-on practical experience of textual analysis through special topics, and can be used individually or in conjunction with Working with Texts.

This accessible textbook in the Routledge Intertext series offers students hands-on practical experience of textual...

The INTERTEXT series has been specifically designed to meet the needs of contemporary English Language Studies. Working with Texts: A core introduc...

cena: 705,83


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