The Metaphysics of Experience styles itself as a Sherpa guide to Process and Reality, whose function is to assist the serious reader in grasping the meaning of the text and to prevent falls into misinterpretation.Although originally published in 1925, Process and Reality has perhaps even more relevance to the contemporary scene in physics, biology, psychology, and the social sciences than it had in the mid-twenties. Hence its internal difficulty, its quasi-inaccessibility, is all the more tragic, since, unlike most metaphysical endeavors, it is capable of interpretating and unifying theories...

The Metaphysics of Experience styles itself as a Sherpa guide to Process and Reality, whose function is to assist the serious reader in grasping the meaning of the text and to prevent falls into misinterpretation.Although originally published in 1925, Process and Reality has perhaps even more relevance to the contemporary scene in physics, biology, psychology, and the social sciences than it had in the mid-twenties. Hence its internal difficulty, its quasi-inaccessibility, is all the more tragic, since, unlike most metaphysical endeavors, it is capable of interpretating and unifying theories...

With the economic downturn of the past several years and continued slow consumer spending projected to last for the foreseeable future, beauty industry professionals have seen clients extend the time between routine salon services by an additional two weeks (or more) and an increasing number of clients are doing their own hair color and purchasing more hair and skin care products from retail stores. In the spa segment the disparity between the old normal and the new normal is even greater. * How can new stylists and estheticians carve out clientele as they launch their career? * What can...

One of the few books of its kind, written specifically for salon and spa professionals, Make Over Your Marketing is a practical guide to salon and spa marketing. Learn how to make your marketing work to build your client base, sell more retail, generate more referrals, have more fun -- and to build a bigger role for your business in the lives of your clients. Each chapter gives guidelines for establishing or making over a specific aspect of salon and spa marketing. And each chapter is packed with a variety of unique ideas that will help you craft compelling promotions, events and an overall...

There are lots of resources available for those who want to gain an in-depth knowledge of traditional marketing, branding, communications, social media marketing, viral and word-of-mouth marketing, holding events and the like; but there are few resources that marry creative, practical ideas and content to the 'how-to' of 'what to do' every day when it comes to marketing. That's where 365 Days of Marketing comes in. 365 Days of Marketing can be used by anyone to get followers, stimulate referrals and build business. Beyond that, it will put "marketing" into a new light for non-marketing...

The 2012 Marketing Guide for stylists, booth renters and independent salon owners was created to help beauty industry professionals become more profitable through effective, creative marketing. Learn about marketing -- fast Develop your own personal brand for professional success. Discover your core strengths and use them to get ahead. Provide better client services and experiences. Get referrals and stimulate real word of mouth marketing. Use this calendar to plan, track and keep your marketing momentum, all year long. In it, you'll find hundreds of marketing ideas and the inspiration you...

Have you fallen for any of these little white marketing lies? "Our customers love us " * "We provide exceptional customer service " * "Our employees set us apart " * "Word of mouth is our best marketing " Little white marketing lies are common misconceptions that many well-meaning business owners claim to be true, but which usually aren't. In fact, these little white marketing lies might even be standing between your business and success. From the author of 365 Days of Marketing comes Little White Marketing Lies. Little White Marketing Lies can help you put these and other little white...