Accounting for Marketing shows how management accounting can play a valuable role in the planning and control of marketing activities and highlights current thinking in strategic management accounting and accounting for marketing assets. Both marketing and distribution planning and performance measurement are analysed as well as strategic issues and the book enables students to gain a greater understanding of how to design and apply management accounting systems in order to improve organisational effectiveness by using better organisational control. Accounting for Marketing is an...
Accounting for Marketing shows how management accounting can play a valuable role in the planning and control of marketing activities and highlights c...
The increasing pace of global conformance towards the adoption of International Financial Reporting Standards (IFRS) highlights the need for accounting students as well as accounting practitioners to be conversant with IFRS. Teaching IFRS offers expert descriptions of, and insights into, the IFRS convergence process from a teaching and learning perspective. Hence this book is both timely and likely to have considerable impact in providing guidance for those who teach financial reporting around the world. The contents of the book come from authoritative sources and offer something distinctive...
The increasing pace of global conformance towards the adoption of International Financial Reporting Standards (IFRS) highlights the need for accountin...
Karen A. Va Elizabeth A. Monk Richard M. S. Wilson
Audit professionals are valued members of society and are expected to be both skilled and ethical in their decision-making. The role of the auditor extends far beyond that of counting beans by demanding a social and political awareness, a technical knowledge, ethical principles and relationship skills. In addition, due to the team-oriented nature of the audit approach, auditors require strong team-building and interpersonal skills. This book offers expert descriptions of, and insights into, how such skills and responsibilities can be inculcated in tertiary education and professional training...
Audit professionals are valued members of society and are expected to be both skilled and ethical in their decision-making. The role of the auditor ex...
An annual prize is awarded for the best paper appearing in Accounting Education: an international journal, and this book contains the prize-winning papers for every year from 1992 to 2012. The journal's primary mission since the first issue was published in March 1992 has been to enhance the educational base of accounting practice, and all the papers in this book relate to that mission. These papers, reporting on research studies undertaken by accounting education scholars from around the world, build on research findings from the broader domain of education scholarship and embrace a wide...
An annual prize is awarded for the best paper appearing in Accounting Education: an international journal, and this book contains the prize-winning pa...
When marketing managers and financial managers join forces within any business, the result can often be poor communication on financial criteria and goals. The risk of this situation occurring is inevitably present when those with different professional backgrounds and roles are working in accordance with their own norms. In his seminal 1956 paper on general systems theory, the economist Kenneth Boulding referred to the phenomenon of specialised ears and generalised deafness, which can be seen to exist when marketing managers are financially illiterate or when financial managers lack the...
When marketing managers and financial managers join forces within any business, the result can often be poor communication on financial criteria and g...
This book presents the views of accounting educators, accounting education policy-makers, and accounting practitioners from across the world on the challenging topic of liberalising the accounting curriculum within university education. Accounting is a relatively new subject within universities and has been absorbed into a high level of education without any real attempt to do so within the traditional ethos of a liberal arts education. In this book, the logic of teaching using the liberal arts is described and contrasted with the practical vocational training approach of teaching which has...
This book presents the views of accounting educators, accounting education policy-makers, and accounting practitioners from across the world on the ch...
Accounting sustainably involves accounting for and to the natural environment, and accounting for and to society, including groups currently oppressed or disadvantaged by unsustainable processes and practices. This book creates a compelling case for the inclusion of sustainability at the heart of accounting educational programmes, offering critical lessons and identifying risks to avoid when designing accounting programmes and courses.
Accounting sustainably involves accounting for and to the natural environment, and accounting for and to society, including groups currently oppressed...
There is no doubt that accounting education scholarship and research in Australia is not only thriving, but is amongst the best in the world. Nor is there any doubt that Australian scholars in this field punch well above their weight within the international arena.
This book is not derived from a conventional special issue (i.e. one focussing on a specific theme, such as audit education, communication in accounting education, or the interface between accounting education and professional training). Instead, it presents a collection of leading edge contributions to accounting education...
There is no doubt that accounting education scholarship and research in Australia is not only thriving, but is amongst the best in the world. Nor i...
Richard M. S. Wilson F. Elizabeth Gray Lynn Hamilton
Accounting, often described as "the language of business," requires a diverse set of written, listening and oral communication skills if those who practise it are to be effective. Given the pace of change relating to, for example, the evolution of international accounting standards and the demands for greater transparency, accountants must be clear, responsive, and audience-focussed communicators.
Employers of accountants consistently comment on the need for their new graduate recruits and trainees to have strong written, oral, and interpersonal communication skills. In this light,...
Accounting, often described as "the language of business," requires a diverse set of written, listening and oral communication skills if those who ...
Over many decades the global development of professional accounting education programmes has been undertaken by higher education institutions, professional accounting bodies, and employers. These institutions have sometimes co-operated and sometimes been in conflict over the education and/or training of future accounting professionals. These ongoing problems of linkage and closure between academic accounting education and professional training have new currency because of pressures from students and employers to move accounting preparation onto a more efficient, economic and practical basis....
Over many decades the global development of professional accounting education programmes has been undertaken by higher education institutions, profess...
