Employee relations, food and liquor liability, partron civil rights, and federal regulations are all subjects that concern hospitality operators, who know that preventing legal problems is the best way to keep profits from being siphoned off by expensive legal hassles. This book gives readers an opportunity to look at hospitality operations from a legal standpoint and to develop management strategies to prevent legal problems.
Employee relations, food and liquor liability, partron civil rights, and federal regulations are all subjects that concern hospitality operators, who ...
Retroscapes, commercial environments that evoke past times and places, are a ubiquitous manifestation of modern marketing. They come in various shapes and forms, from theme restaurants and flagship stores (Planet Hollywood, Niketown) to festival malls and new urbanist communities (Faneuil Hall, Disney's Celebration). This engaging work is the first book devoted exclusively to the subject. Time, Space, and the Market covers a diverse array of retailing milieux, in a number of different countries, at a variety of spatial scales, and from various evaluative perspectives, both pro and con. The...
Retroscapes, commercial environments that evoke past times and places, are a ubiquitous manifestation of modern marketing. They come in various shapes...
A study of retroscapes, commercial environments that evoke past times and places, a ubiquitous manifestation of modern marketing. It covers an array of retailing milieux, in a number of different countries, at a variety of spatial scales, and from various evaluative perspectives, both pro and con.
A study of retroscapes, commercial environments that evoke past times and places, a ubiquitous manifestation of modern marketing. It covers an array o...
This exploration of marketing and consumer behaviour comprises original articles, both theoretical and empirical, and serves as a sourcebook for those interested in consumption and managerial consequences. Issues discussed include: elements of the marketing mix; advertising and promotion; relationship management; managerial intervention and stakeholder response; organization behaviour; economic development; class-and-gender-linked consumer behaviour; and the production of consumption. They are examined using anthropological perspectives and methods ranging from materialistic to semiotic.
This exploration of marketing and consumer behaviour comprises original articles, both theoretical and empirical, and serves as a sourcebook for those...
Research, design, and development firms are actively recruiting anthropologists and other social scientists, as ethnographic research becomes more central to the creation of appropriate new products, services, and marketing strategies for U.S. and global markets. To be successful designers, professionals must learn new processes, develop training programs, modify communication styles, and share their methods to make their work possible. The current volume is written by social scientists, designers, and entrepreneurs who create new products and services. They provide frank and insightful...
Research, design, and development firms are actively recruiting anthropologists and other social scientists, as ethnographic research becomes more ...
Provides, variously, a textbook for use in college-level schools of hospitality management; a reference manual for use by hotel, motel, restaurant, and club owners and operators on site and by corporate executives managing multiple units; and an aid for attorneys in the general practice of law who e
Provides, variously, a textbook for use in college-level schools of hospitality management; a reference manual for use by hotel, motel, restaurant, an...
