The greatest challenge to international business today is how to manage business operations across cultural boundaries. This is especially true in the case of China, which has attracted a massive amount of foreign investment and international trade recently. This new study examines three main themes:
* the partnership of management through joint ventures
* the human resource aspects of management
* the management of communication, co-operation and negotiation
The crucial issue of trustworthiness, the different managerial practices in China and the West, the importance of being...