Challenging the notion that modernization is a homogenizing process, Susan Rogers contends that in the course of large-scale transformations communities often reproduce and strengthen distinctive cultural and social features. To make this argument, she focuses on the French farming community of "Ste Foy" during a period of rapid change (1945-75). Using ethnographic field data and archival material that she collected as a "participant-observer," she finds an intriguing puzzle: an allegedly archaic social form, the ostal, has become increasingly common in the community. The ostal, a type of...