Research paper from the year 2008 in the subject Business economics - Economic Policy, grade: 1,0, University of Applied Sciences Berlin, course: Research Methods, language: English, abstract: On the 1st of January 2008, the latest anti-smoking law was introduced in eight German states - and Berlin was one of them. Lower Saxony, Baden-Wurttemberg and Hessen have introduced this law already in 2007 whereas the remaining five states will follow over this year. By restricting indoor smoking in public buildings, workplaces and in all restaurants and bars, the German government aims not only to...

Research Paper (undergraduate) from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Applied Sciences Berlin, course: Marketing, language: English, abstract: Due to strong competition and a continuous market change, most companies engage in strategic planning today to become or stay competitive in the long run. Strategy is all-embracing. Strategy has to capture internal and external aspects, that means to comprise competencies and market opportunities. Strategy has to keep in view the own...

Research Paper (undergraduate) from the year 2008 in the subject Business economics - Economic Policy, grade: 1,7, University of Applied Sciences Berlin, course: International Business Strategy, language: English, abstract: Over the past 30 years, there were two main vehicles through which companies have globalised: international strategic alliances and cross-border Mergers & Acquisitions (M&As). Both vehicles are instruments used by companies to increase their global reach and competitiveness. In the new economy, alliances and M&As seem to be the normal way of doing business. Although...

Research Paper (undergraduate) from the year 2007 in the subject Business economics - Personnel and Organisation, grade: 1,3, University of Applied Sciences Berlin, course: Human Resource Management, language: English, abstract: To meet business challenges today and tomorrow, companies must maximise the potential of their workforce while increasing efficiency. In a highly competitive business environment, companies can differentiate themselves through their employees. Employees understanding the business carry out operations, mitigate risk, and build strong brands. Today, there is much more...

Research Paper (undergraduate) from the year 2008 in the subject Business economics - Personnel and Organisation, grade: 1,0, University of Applied Sciences Berlin, course: Human Resource Management, language: English, abstract: 'Trust permits risk, which permits change, which permits growth.' You know when you have trust; you know when you don't have trust. Trust is built and maintained by many small actions over time. In the business environment, trust is also warned, over time, through day-to-day actions making the right choices even in difficult situations. There is a human need to trust...

Research paper from the year 2007 in the subject Business economics - Economic Policy, grade: 1,0, University of Applied Sciences Berlin, course: General Economics, language: English, abstract: Oil prices are an important determinant of global economic performance. Crude Oil prices ranged between $2.50/bbl and $3.00/bbl from 1948 through the end of the 1960s. As of this day, the price for crude oil is $89.82/bbl. In general, spikes in oil prices are not unusual and are, to some extent, symptomatic of a gradual upward trend in daily oil price volatility. Volatile prices arise from supply and...