In this substantially revised and updated edition of his 1986 business classic, Creating Shareholder Value, Alfred Rappaport provides managers and investors with the practical tools needed to generate superior returns.

The ultimate test of corporate strategy, the only reliable measure, is whether it creates economic value for shareholders.

After a decade of downsizings frequently blamed on shareholder value decision making, this book presents a new and indepth assessment of the rationale for shareholder value. Further, Rappaport presents provocative new insights on shareholder...

PRAISE FOR SAVING CAPITALISM FROM SHORT TERMISM

"As Rappaport keeps on speaking out for the realities surrounding investment and speculation, our society will profit as it builds on his keen insights."
--from the Foreword by John C. Bogle, founder of the Vanguard Group

"Al Rappaport brings insight and wisdom to the short-termism debate, fully demonstrating the way perverse incentives are undermining public companies and capital markets."
--John Plender, Financial Times

"In this rigorous, useful, and delightful book, Rappaport undresses...