"One of the best books around for demystifying the deliberately mysterious arts of advertising."--Salon
"Fascinating, entertaining and thought-stimulating."--The New York Times Book Review
"A brisk, authoritative and frightening report on how manufacturers, fundraisers and politicians are attempting to turn the American mind into a kind of catatonic dough that will buy, give or vote at their command--The New Yorker
Originally published in 1957 and now back in print to celebrate its fiftieth anniversary, The Hidden Persuaders is Vance Packard's...
"One of the best books around for demystifying the deliberately mysterious arts of advertising."--Salon
An expose of "the systematic attempt of business to make us wasteful, debt-ridden, permanently discontented individuals." Introduction by Bill McKibben.
An expose of "the systematic attempt of business to make us wasteful, debt-ridden, permanently discontented individuals." Introduction by Bill McKibbe...