Recent years have seen a rapid expansion of the number of psychologists and applied social scientists working or training in applied settings such as mental health, health promotion, education, work and organisations, management and marketing. Increasingly, the professionals, researchers and students working in these areas are seeking to describe and understand the links between causal beliefs and behaviour, that is, attributions in action. In the context of such applied work, the collection and analysis of qualitative data is often required. This book deals with a powerful, practical and...