Praise for Fourth Generation R&D "A sweeping and insightful analysis of an architecture for innovation in the knowledge economy. Technologists, strategists, and organizational architects will all find this book worth reading, as will students of the modern organization." --John Seely Brown Chief Scientist, Xerox Corporation "The new realities of competition beg a new approach to innovation and R Fourth Generation R&D answers that challenge. With lucid arguments and detailed case studies, Fourth Generation R&D sketches a powerful new paradigm for planning and managing innovation. Every manager...

"The War for America" is a thoughtful and provocative exploration of the conflict between the liberal left and the conservative right. It's the perfect book for anyone who's interested in the future of American politics and concerned about the growing power of the conservative movement. Praise for "The War for America" Finally, from outside the beltway, a primer to help the rest of America cut through the punditry and pettifoggery. Michael W. Perri
President, Lincoln Crow Strategic Communications A compelling overview of the most important trends of the future. Pascal R. Baudry
...

"The War for America" is a thoughtful and provocative exploration of the conflict between the liberal left and the conservative right. It's the perfect book for anyone who's interested in the future of American politics and concerned about the growing power of the conservative movement. Praise for "The War for America" Finally, from outside the beltway, a primer to help the rest of America cut through the punditry and pettifoggery. Michael W. Perri
President, Lincoln Crow Strategic Communications A compelling overview of the most important trends of the future. Pascal R. Baudry
...

The number of internet users is doubling every year, and will soon total more than 100 million people.

This group will constitute an enormous and attractive market segment, one with exceptional buying power and demonstrated acceptance of new products and new technologies.

However, many people use this new medium primarily for social dialog, which gives the internet a dual role and a unique character that is unlike any medium or marketplace that has existed before.

As it matures, therefore, the internet poses unique challenges to old ways of doing business even as it promises to have...

"This third book by the Aerospace Technology Working Group (ATWG) is a broad and fascinating survey of the important topic of Space Commerce. The authors are genuine experts within their fields, and many of them have been together in the loose collaboration of the ATWG for two decades. They share a common impatience with incremental development and bureaucracy, and will lead the reader in exploring the frontier of this emerging business venue." Bruce McCandless II, 24-Year NASA Astronaut

Innovation is the process of creating new ideas and turning them into new business value. Permanent Innovation is the process of doing it continuously, as a matter of strategy, method, and habit. It happens in organizations that embrace innovation as a core value, practice innovation as a core methodology, and produce innovation as a consistent output. The notion of permanent innovation may at first be startling, and it may even seem to be a contradiction. The concept of permanence implies stability and the absence of change, while the concept of innovation implies constancy of change and...

This book examines the tremendous benefits that come when we think beyond the boundaries of national interests and consider the venture and adventure into space as a matter of shared ambition, shared knowledge, shared risk, and shared benefit across all of humanity. In our previous books on the meaning and significance of space we have explored a broad range of these themes and topics, starting first in Beyond Earth with a broad examination of many different issues, and then in our second volume with a collection of writings about the challenges and opportunities that Living in Space will...

Find your company's unique innovation style, and nurture it into a powerful competitive advantage

Praised by business leaders worldwide, Agile Innovation is the authoritative guide to survival and success in today's -innovate-or-die- business world. This revolutionary approach combines the best of Agile with the world's leading methods of Innovation to present a crisp, articulate, and proven system for developing the breakthrough capabilities every organization must master to thrive today and tomorrow.

You already know that effective innovation doesn't happen by...

Soulful Branding offers practical, expert guidance on how to achieve higher levels of business success. This is a powerful field guide for discovering and implementing more effective and innovative branding strategies through a new brand development toolset, philosophy and process. This book presents a business problem-solving framework, tied to new perspectives to positively influence product design, services, brands and companies looking for more sustainable and defensible differentiation. "This MUST READ book takes you on an inspirational journey to the foundations of what great brands do....

FOREWORD By Bruce McCandless II Former NASA Astronaut This volume is the fifth in the series on contemporary space topics by the Aerospace Technology Working Group with support from Secure World Foundation, the International Space University, and the International Institute of Space Commerce. It deals principally with the topic of sustainability of space operations. In all fields of challenging endeavor actually accomplishing an objective (e.g., putting a satellite into orbit) comes first, followed by exploitation or commercialization, and lastly by a realization that the resource is finite....