The advertising industry has changed out of all recognition over the past 20 years. The map of global communications has been redrawn by a flood of mergers and takeovers, and the media industry is now dominated by a handful of transnational conglomerates. Advertising companies have diversified into television production, public relations, media buying and marketing services. In the gap created by the crisis in public service provision, advertising has stepped in, forming a network which enervates media, economies, cultures, politics and international relations.
The advertising industry has changed out of all recognition over the past 20 years. The map of global communications has been redrawn by a flood of me...
The impact of the information society' are multiform and transdisciplinary. There are few areas of social, political and economic life that have not been affected or challenged by the new technologies of information and communication.
In this short introduction, Armand Mattelart unpacks the notion of the information society, and examines why it has become the dominant paradigm for social change in the 21st Century. Critically, he also asks why the notion has come to dominant in the absence of any critical examination of the conditions under which it has been produced....
The impact of the information society' are multiform and transdisciplinary. There are few areas of social, political and economic life that have not b...
The impact of the information society' are multiform and transdisciplinary. There are few areas of social, political and economic life that have not been affected or challenged by the new technologies of information and communication.
In this short introduction, Armand Mattelart unpacks the notion of the information society, and examines why it has become the dominant paradigm for social change in the 21st Century. Critically, he also asks why the notion has come to dominant in the absence of any critical examination of the conditions under which it has been produced....
The impact of the information society' are multiform and transdisciplinary. There are few areas of social, political and economic life that have not b...
This introduction to communication theory offers an historical account of the development of all major theoretical approaches by summing up the range of existing theories, and explaining how and why the diverse currents of thought emerged.
This introduction to communication theory offers an historical account of the development of all major theoretical approaches by summing up the range ...
This introduction to communication theory offers an historical account of the development of all major theoretical approaches by summing up the range of existing theories, and explaining how and why the diverse currents of thought emerged.
This introduction to communication theory offers an historical account of the development of all major theoretical approaches by summing up the range ...
The task of this book is to reconstruct the genealogy of the sphere of world communication. We will follow a multidimensional approach, analyzing the ways in which technologies and networks have taken root since the nineteenth century and have ceaselessly pushed back to light the concepts, doctrines, theories, and controversies that have marked the construction of the scientific field known as international communications.
The task of this book is to reconstruct the genealogy of the sphere of world communication. We will follow a multidimensional approach, analyzing the ...
This genealogy maps the many means by which humans interact - from cataloguing others, to asserting power over them, to working together with them to build new forms of community.
This genealogy maps the many means by which humans interact - from cataloguing others, to asserting power over them, to working together with them to ...
Armand Mattelart Liz Carey-Libbrecht James A. Cohen
In the age of satellites and the Internet, worldwide communication has become increasingly unified amid overblown claims about the redemptive possibilities of international networks. But this rhetoric is hardly new. As Armand Mattelart demonstrates in Networking the World, 1794-2000, globalization and its attendant hype have existed since road and rail were the fastest way to move information.
Mattelart plates contemporary global communication networks into historical context and shows that the networking of the world began much earlier than many assume, in the late eighteenth century. He...
In the age of satellites and the Internet, worldwide communication has become increasingly unified amid overblown claims about the redemptive possibil...
Armand Mattelart Liz Carey-Libbrecht James A. Cohen
In the age of satellites and the Internet, worldwide communication has become increasingly unified amid overblown claims about the redemptive possibilities of international networks. But this rhetoric is hardly new. As Armand Mattelart demonstrates in Networking the World, 1794-2000, globalization and its attendant hype have existed since road and rail were the fastest way to move information.
Mattelart plates contemporary global communication networks into historical context and shows that the networking of the world began much earlier than many assume, in the late eighteenth century. He...
In the age of satellites and the Internet, worldwide communication has become increasingly unified amid overblown claims about the redemptive possibil...
In creating and developing the new genre of the televised novela, a one-hour long dramatic serial, the Brazilian television industry grew, in less than 15 years, from an insignificant player in the international market to one of the largest, most influential in the world. In the first book in English to explore the phenomenon of the telenovela Michele and Armand Mattelart challenge accepted views of the world dominance of United States television and probe the socioeconomic impact of this new genre on a third world country. Using the telenovela and its impact on the medium world-wide, the...
In creating and developing the new genre of the televised novela, a one-hour long dramatic serial, the Brazilian television industry grew, in less ...
