Mass Communication Research Methods provides a systematic and comprehensive introduction to the key research methods and approaches used in the study of mass communication and media. Originating from the internationally renowned Leicester Centre for Mass Communication Research, this book offers an indispensable guide for students in a wide range of courses, including communications, media and cultural studies, and other social science disciplines that offer students the opportunity to research mass communication and media issues.
Beginning with a clear and cogent discussion...
Mass Communication Research Methods provides a systematic and comprehensive introduction to the key research methods and approaches used in ...
Most of what we understand about the environment, we know through the media, broadly defined, and related communication processes. Indeed, such processes have played a vital role in defining the environment as a crucial concept, and in bringing environmental issues and problems to public and political attention. Thus, at least since the emergence and rise of the modern environmental movement in the 1960s, the mass media have been a central public arena for publicizing environmental issues and for contesting claims, arguments, and opinions about our use and abuse of the environment....
Most of what we understand about the environment, we know through the media, broadly defined, and related communication processes. Indeed, such pro...
The environment is visualized through the use of increasingly symbolic and iconic images. This volume marks out the present state of the field and contains chapters that represent fresh and exciting scholarly work now emerging on visual environmental communication. These include a range of fascinating and often alarming topics which draw on a variety of methods and forms of visual communication.
The environment is visualized through the use of increasingly symbolic and iconic images. This volume marks out the present state of the field and con...
