Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing research. This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.

A compelling treatment of FTTH

Written by telecommunications pioneer Paul Green Jr., Fiber to the Home is a comprehensive examination of the technical and social implications of fiber to the home (FTTH), the technology that extends the current fiber optic backbone to optically connect it directly to homes and offices.

Fiber to the Home addresses the payoffs expected from this impending technological revolution; provides a detailed guide to the optoelectronic components and architectures of which the system is made; and includes an equally thorough guide to the...

Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing research. This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.