Making Sense of the Social World is an engaging and innovative introduction to social research for students who need to understand methodologies and results, but who may never conduct the research themselves. It provides a balanced treatment of qualitative and quantitative methods, integrating substantive examples and research techniques, and is written in a less formal style than many comparable texts, with examples drawn from everyday experience: a text that students actually like to read!

The text covers all the essential elements of social research methods including validity,...