Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations and professionals with strategies for generating more online contributions and leveraging websites for fundraising. It is filled with ways to engage visitors, communicate with donors, and add interactivity, revenue-generating online events and funding opportunities to an organization's website.

Important topics covered include:

• Integrating fundraising into websites
• Social media
• Building lists
• Online tools
• Online donor engagement
...

Originally published by Stevenson, Inc., this practical resource features goal-setting procedures, ways to engage key staff and others, and action plans for shaping effective annual fundraising strategies for nonprofit organizations

Important topics covered include:

• Essential elements to operational plans
• Planning and scheduling Donor tracking
• Revenue forecasting
• Board involvement
• Committee objectives
• Staff engagement
• Investors
• Staff retreats
• Professional growth
• Quantifiable...

Originally published by Stevenson, Inc., this practical resource offers advice on wining more grants. It provides step-by-step procedures for identifying, prioritizing, and approaching foundations and corporations for grant support; specific strategies and approaches used by foundation and corporate relations professionals; and tips, techniques, and best practices to draft and submit winning grant proposals.

Important topics covered include:

• Grant-seeking procedures for beginners
• Essentials for pursuing federal grants
• Finding the best corporate and...

Originally published by Stevenson, Inc., this practical resource features important fundraising principles and techniques for small charities and nonprofit organizations that do not have the resources to support robust fundraising plans.

Important topics covered include:

• Development plans
• Developing fundraising plans
• First-time fundraising efforts
• Annual operational plans
• Donor calls
• Major gift solicitations
• Phonathons and direct mail on a shoestring budget
• Endowments
• Event planning
...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations broaden their support from businesses and corporations. It features:

• How to get a business solicitation program up and running
• Advice for securing first-time gifts from businesses
• Techniques to forge relationships with businesses
• Creative examples for approaching and soliciting businesses or corporations
• Ways to secure sponsorships as viable options for support
• How to recognize and steward business donors

Important topics...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations plan and implement profitable and effective direct mail appeals. It includes planning strategies, examples from various nonprofit organizations, techniques to improve response rates, and developing appropriate and effective copy.

Important topics covered include:

• Planning and scheduling
• Personal appeals
• Building mailing lists
• Donor outreach
• Writing calls to action
• Direct mail testing
• Targeting specific groups
...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations establish effective fundraising programs. This resource provides useful information to produce winning fundraising plans, build mailing lists, effectively manage records, produce direct mail appeals, solicit major gifts, and more.

Important topics covered include:

• Expanding an organization's donor base
• Researching donor prospects
• First time fundraising efforts
• Annual operational plans
• Fundraising evaluation
• Building a mailing...

Originally published by Stevenson, Inc., this practical resource provides libraries with tips, techniques, and best practices to plan and execute effective fundraising events. In addition to step-by-step procedures, this resource also provides useful checklists and worksheets as well as fundraising event profiles used by various libraries to generate needed funds.

Important topics covered include:

• Fundraising essentials
• Checklist guide for planning a gala
• Key questions for first-time events
• Budget saving tips
• Annual special...

Originally published by Stevenson, Inc., this practical resource delivers a wealth of successful strategies for any fundraising endeavor, including annual funds, capital campaigns, volunteer-driven efforts, and project campaigns. In addition to presenting strategies to help nonprofit organizations meet or surpass fundraising goals, this resource provides step-by-step fundraising procedures successfully implemented by other nonprofit organizations and includes a variety of useful sample forms and reports.

Important topics covered include:

• Donor tours to ignite...