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Kategorie szczegółowe BISAC
 
The Business of Research: RCA and the Videodisc

Margaret B. W. Graham; Louis Galambos; Robert Gallmam
The story of the RCA VideoDisc is a rare inside look at a company and the way it conducts the complex process of science-based innovation. The author examines how RCA shaped a sophisticated consumer electronics technology in a research and development effort that spanned fifteen years. We see how the company's history, its structure, its technical capability, and its competition all influenced the choices that were made in moving VideoDisc from laboratory to development group to market, and ultimately to withdrawal from the marketplace. Published in hardcover as RCA and the VideoDisc.
The story of the RCA VideoDisc is a rare inside look at a company and the way it conducts the complex process of science-based innovation. The author ...
cena: 439,79
 
Science and Corporate Strategy: Du Pont R and D, 1902-1980

David A. Hounshell; John K. Smith; Victor Jr Smith
Based on voluminous corporate records and extensive interviews with key employees, Science and Corporate Strategy: Du Pont R and D, 1902 1980 provides a comprehensive, critical study of research and development in a large US corporation. Du Pont was among a handful of US corporations that established formal research and development laboratories at the turn of the century to improve competitive positions in their respective industries. Initially, Du Pont's executives viewed R&D as an important though not central part of the corporations strategy. However the gains made by the company's...
Based on voluminous corporate records and extensive interviews with key employees, Science and Corporate Strategy: Du Pont R and D, 1902 1980 provides...
cena: 375,23
 
Innovation as a Social Process: Elihu Thomson and the Rise of General Electric

W. Bernard Carlson; Louis Galambos; Robert Gallmam
Elihu Thomson was a major American inventor of electric light and power systems. A contemporary of Thomas Edison, Thomson performed the engineering and design work necessary to make electric lighting a common product. From the 1880s to the 1930s, Thomson was employed by the General Electric Company and its predecessors. Working within the corporation, Thomson revealed how successful inventions are based on explicit links among technological artifacts, marketing strategy, and the business organization needed for manufacturing and marketing.
Elihu Thomson was a major American inventor of electric light and power systems. A contemporary of Thomas Edison, Thomson performed the engineering an...
cena: 490,52
 
Regulation and the Revolution in United States Farm Productivity

Sally H. Clarke; Louis Galambos; Robert Gallmam
Since the 1930s, U.S. agriculture has undergone a revolution in productivity. Sally Clarke explains how government activity, from support for research to price supports and farm credit programs, created a climate favorable to rapid gains in productivity. Regulation stabilized prices, introduced new sources of credit, and caused tool manufacturers and private creditors to revise their business strategies. Competitive farmers took advantage of these new conditions to invest in expensive technology and achieve new gains in productivity.
Since the 1930s, U.S. agriculture has undergone a revolution in productivity. Sally Clarke explains how government activity, from support for research...
cena: 421,34


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