This book gives an inside view of real engineers communicating in a modern aerospace engineering environment. Using many authentic texts and language examples, the author describes the writing of specifications and requirements, engineering proposals, executive summaries and other communication tasks.

Countering popular myths of women's deficiencies in communicating in traditionally male professions, the author uses women's talk to illustrate the interactional skills required to contribute effectively to workplace meetings, and presents new insights on the organization of talk in meetings while celebrating women's clear competence.

An exploration of the role of language attitudes and ideologies in predicting the survival prospects of a minority language. The author examines this role through a cross-national comparative analysis of Irish in the Republic of Ireland and Galician in the Autonomous Community of Galicia in north-west Spain.

An examination of how the commercialization of professional practice is implicated in its organizational discourses. Drawing on a study of ELT colleges, the book explores how teaching practices are permeated and challenged by a 'discourse of commercialization' through which market priorities become normative in teachers' professional lives.