Originally published by Stevenson, Inc., this practical resource presents nonprofit organizations with information on how to secure major gifts, including expert advice on how to identify and approach donors and tips, techniques, and best practices for soliciting major gifts.

Important topics covered include:

• Pursuing estate gifts
• Assessing donor preferences
• Leveraging existing endowments
• Naming opportunities
• Promoting bequests
• Soliciting major gifts
• Strategies for first-time donors
• Donor communication
...

Originally published by Stevenson, Inc., this is a step-by-step guide for launching effective planned gifts programs. Readers will learn how to plan and set goals, identify prospects, build mailing lists, involve volunteers, publicize planned gifts, build awareness, recognize donors, and more.

Important topics covered include:

• Estate gift modeling
• Advisory councils
• Testimonials
• Deferred payments
• Promoting bequests
• Planned gift expectancies
• Cultivating agents of wealth
• Building prospect lists
...

Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with proven methods and techniques for increasing revenue from first-time gifters. It delivers step-by-step procedures for motivating nondonors to give and explains how to increase success through direct mail, calls, phonathons, events, online giving, and more.

Important topics covered include:

• Motivating non-donors
• Attracting first-time corporate donors
• Annual giving strategies: Restricted gifts
• Employee giving
• Social media...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations discover ways to promote naming gifts, identify new naming gift opportunities, and successfully close more naming gifts. It includes easy to understand procedures for establishing or enhancing naming giftplans, examples of practical and creative naming gift opportunities, strategies or marketing named gifts, and examples of what various nonprofit organizations have done to increase named gift.

Important topics covered include:

• Naming opportunities
• Essential elements...

Originally published by Stevenson, Inc., this practical resource helps nonprofit leaders and professionals pursue challenge gifts and grants, enhance donor bases and existing donors, and discover new and creative ways to use challenge gifts. In addition to step-by-step procedures on how to secure more challenge gift and grants, examples are given of what various nonprofit organizations have successfully accomplished with challenge gifts.

Important topics covered include:

• Setting up challenge gifts
• Encouraging new donors
• Building endowment funds
...

Originally published by Stevenson, Inc., this practical resource offers procedures nonprofits can follow to raise more in annual gift support, monitor and effectively use budgets, and meet or exceed annual gift goals. It includes examples of annual gift proposals, sample reports, planning tools, and more.

Important topics covered include:

• Board responsibility
• Annual giving strategies
• Pledge fulfillment
• Improved donor giving
• Direct mail appeals
• Expanding donor bases
• Annual gift brochures
• Event...

Originally published by Stevenson, Inc., this practical resource features dozens of cultivation examples and strategies used by various charities and nonprofit organizations to increase major gifts. In addition to useful relationship-building techniques, tips, and procedures, it also includes helpful examples of forms, letters, management reports, and other documents.

Important topics covered include:

• From cultivation to realized gifts
• Researching major gifts
• Factors donors want to know
• Grow your investor pool
• Focused fundraising...

Originally published by Stevenson, Inc., this practical resource helps nonprofit professionals improve presentation skills; prepare effective solicitation teams; and train staff, volunteers and board members on the ask. It also gives expert advice on approaching donors for major gifts, tailoring individual proposals, and improving efforts to solicit major gifts.

Important topics covered include:

• Closing techniques
• Donor communication
• Overcoming call reluctance
• The science of asking questions
• Negotiation skills
• Setting the...

Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations generate more endowment gifts. This resource provides step-by-step procedures to help build endowments, ideas and approaches to raise needed funds, actionable tips and techniques, and helpful charts, forms, and useful examples.

Important topics covered include:

• Annual endowment goals
• Endowment FAQs
• Endowed scholarships community engagement
• Marketing endowment opportunities
• Donor cultivation
• Named gifts
• Board member...