Completely hilarious ... kind of The League of Gentlemen for kids' Zoe Ball Shabba me whiskers! It's a bold new look for Mr Gum, the best-selling cult classic, ready for a new generation of nibbleheads. 'It's time for action,' said Mr Gum to nobody in particular. 'Nasty action.'

Completely hilarious ... kind of The League of Gentlemen for kids' Zoe Ball Shabba me whiskers! It's a bold new look for Mr Gum, the best-selling cult classic, ready for a new generation of nibbleheads.

Completely hilarious ... kind of The League of Gentlemen for kids' Zoe Ball Shabba me whiskers! It's a bold new look for Mr Gum, the best-selling cult classic, ready for a new generation of nibbleheads.

Completely hilarious ... kind of The League of Gentlemen for kids' Zoe Ball Shabba me whiskers! It's a bold new look for Mr Gum, the best-selling cult classic, ready for a new generation of nibbleheads.

Completely hilarious ... kind of The League of Gentlemen for kids' Zoe Ball Shabba me whiskers! It's a bold new look for Mr Gum, the best-selling cult classic, ready for a new generation of nibbleheads.

Completely hilarious ... kind of The League of Gentlemen for kids' Zoe Ball Shabba me whiskers! It's a bold new look for Mr Gum, the best-selling cult classic, ready for a new generation of nibbleheads.

Completely hilarious ... kind of The League of Gentlemen for kids' Zoe Ball Shabba me whiskers! It's a bold new look for Mr Gum, the best-selling cult classic, ready for a new generation of nibbleheads.

Completely hilarious ... kind of The League of Gentlemen for kids' Zoe Ball Shabba me whiskers! It's a bold new look for Mr Gum, the best-selling cult classic, ready for a new generation of nibbleheads.