Suitable for readers interested in the cross-over field of computer science, information systems, and social sciences, this book focuses on the Social Web and possibilities of its integration with the Semantic Web as resource for a semi-automated tracking of online reputations using imprecise natural language terms.
Suitable for readers interested in the cross-over field of computer science, information systems, and social sciences, this book focuses on the Social...
The numeric values retrieved from a data warehouse may be difficult for business users to interpret, and may even be interpreted incorrectly. Therefore, in order to better understand numeric values, business users may require an interpretation in meaningful, non-numeric terms. However, if the transition between non-numeric terms is crisp, true values cannot be measured and a smooth transition between classes may no longer be possible. This book addresses this problem by presenting a fuzzy classification-based approach for a data warehouses. Moreover, it introduces a modeling...
The numeric values retrieved from a data warehouse may be difficult for business users to interpret, and may even be interpreted incorrectly. There...
To enhance marketing analytics, approximate and inductive reasoning can be applied to handle uncertainty in individual marketing models. This book demonstrates the use of fuzzy logic for classification and segmentation in marketing campaigns. Based on practical experience as a data analyst and on theoretical studies as a researcher, the author explains fuzzy classification, inductive logic and the concept of likelihood and introduces a blend of Bayesian and Fuzzy Set approaches, allowing reasonings on fuzzy sets that are derived by inductive logic. By application of this theory, the book...
To enhance marketing analytics, approximate and inductive reasoning can be applied to handle uncertainty in individual marketing models. This book dem...
In this book a fuzzy-based recommender system architecture for stimulating political participation and collaboration is proposed. It showcases the Smart Participation project, which uses the database of smart vote, a well-known voting advice application (VAA) for local, cantonal and national elections in Switzerland. Additionally, an evaluation framework for e Participation is presented, which allows to analyze different projects and their development towards the enhancement of citizen's participation and empowerment. The book demonstrates the potential for building political communities and...
In this book a fuzzy-based recommender system architecture for stimulating political participation and collaboration is proposed. It showcases the Sma...
This book introduces a fuzzy classification approach, which combines relational databases with fuzzy logic for more effective and powerful customer relationship management (CRM). It shows the benefits of a fuzzy classification in contrast to the traditional sharp evaluation of customers for the acquisition, retention and recovery of customers in online shops. The book starts with a presentation of the basic concepts, fuzzy set theory and the combination of relational databases and fuzzy classification. In its second part, it focuses on the customer perspective, detailing the central...
This book introduces a fuzzy classification approach, which combines relational databases with fuzzy logic for more effective and powerful customer...
The numeric values retrieved from a data warehouse may be difficult for business users to interpret, and may even be interpreted incorrectly. Therefore, in order to better understand numeric values, business users may require an interpretation in meaningful, non-numeric terms. However, if the transition between non-numeric terms is crisp, true values cannot be measured and a smooth transition between classes may no longer be possible. This book addresses this problem by presenting a fuzzy classification-based approach for a data warehouses. Moreover, it introduces a modeling...
The numeric values retrieved from a data warehouse may be difficult for business users to interpret, and may even be interpreted incorrectly. There...
In this book a fuzzy-based recommender system architecture for stimulating political participation and collaboration is proposed. It showcases the "Smart Participation" project, which uses the database of "smart vote", a well-known voting advice application (VAA) for local, cantonal and national elections in Switzerland.
In this book a fuzzy-based recommender system architecture for stimulating political participation and collaboration is proposed. It showcases the "Sm...
Based on practical experience as a data analyst and on theoretical studies as a researcher, the author explains fuzzy classification, inductive logic and the concept of likelihood and introduces a blend of Bayesian and Fuzzy Set approaches, allowing reasonings on fuzzy sets that are derived by inductive logic.
Based on practical experience as a data analyst and on theoretical studies as a researcher, the author explains fuzzy classification, inductive logic ...
This book introduces a fuzzy classification approach, which combines relational databases with fuzzy logic for more effective and powerful customer relationship management (CRM). It shows the benefits of a fuzzy classification in contrast to the traditional sharp evaluation of customers for the acquisition, retention and recovery of customers in online shops. The book starts with a presentation of the basic concepts, fuzzy set theory and the combination of relational databases and fuzzy classification. In its second part, it focuses on the customer perspective, detailing the central...
This book introduces a fuzzy classification approach, which combines relational databases with fuzzy logic for more effective and powerful customer...
This book addresses the latest research and applications of fuzzy management methods for business decisions. how fuzzy management methods support the inclusion of human thinking and human behavior in decision making processes; how to generate better results with fuzzy management methods in cases of imprecise information;
This book addresses the latest research and applications of fuzzy management methods for business decisions. how fuzzy management methods support the ...
