Advertising is often used to illustrate popular and academic debates about cultural and economic life. This book reviews cultural and sociological approaches to advertising and, using historical evidence, demonstrates that a rethink of the analysis of advertising is long overdue.

Liz McFall surveys dominant and problematic tendencies within the current discourse. This book offers a thorough review of the literature and also introduces fresh empirical evidence.

Advertising: A Cultural Economy uses a historical study of advertising to regain a sense of how...

Congratulations to Dr. McRobbie This book has been named to the list of books for the 2009 Critics Choice Book Award of the American Educational Studies Association (AESA).

These essays show Angela McRobbie reflecting on a range of issues which have political consequence for women, particularly young women, in a context where it is frequently assumed that progress has been made in the last 30 years, and that with gender issues now 'mainstreamed' in cultural and social life, the moment of feminism per se is now passed.

McRobbie trenchantly...