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Bundy shows how the evolution of knowledge can take us to unimaginably higher levels of human achievement, and offers a new model for the understanding and implementation of creativity and discovery. He provides guidelines that will vitalize technical thinking, useful insights into the creative process that will benefit all who are concerned with growth and innovation, and shows how unconventionality when reduced to rationalism offers a pathway to successful innovation. Building upon the work of the physicist Hermann Helmholtz and the concept of consilience proposed by sociobiologist E. W....