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wyszukanych pozycji: 2
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Profiting From Services and Solutions: What Product-Centric Firms Need to Know
ISBN: 9781606497487 / Angielski / Miękka / 2014 / 220 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Designed for executives of companies that manufacture or sell products and students in an MBA program, this book outlines the challenges of launching a service and solutions business within a product-oriented organization. You might view services and solutions as a means to financial growth, reduced revenue volatility, greater differentiation from the competition, increased share of customer budget, and improved customer satisfaction, loyalty, and lock-in; but the authors visualize the transition from products sold to services rendered and identify the challenges that leaders will face... Designed for executives of companies that manufacture or sell products and students in an MBA program, this book outlines the challenges of launchi... |
cena:
95,36 zł |
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Delivering Quality Service
ISBN: 9781439167281 / Angielski / Miękka / 2009 / 240 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Excellence in customer service is the hallmark of success in service industries and among manufacturers of products that require reliable service. But what exactly is excellent service? It is the ability to deliver what you promise, say the authors, but first you must determine what you can promise. Building on seven years of research on service quality, they construct a model that, by balancing a customer's perceptions of the value of a particular service with the customer's need for that service, provides brilliant theoretical insight into customer expectations and...
Excellence in customer service is the hallmark of success in service industries and among manufacturers of products that require reliable service. But...
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cena:
73,50 zł |
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