ISBN-13: 9781461106906 / Angielski / Miękka / 2011 / 248 str.
Facebook In 14 Days A Practical Guide to Get Your Business Online is a How-To Manual that will show you, step-by-step, the fundamentals of how to set up a fully-functional, powerful Facebook business Page. NOTE: This is NOT another book on Facebook theory This book is an instructional manual with practical, easy-to-follow instructions, explanations, case studies, tips and examples, plus numerous screenshots, checklists and worksheets, you'll learn how to get your business easily and effectively on Facebook, with as much visual help and as little technical jargon as possible. Packed with tips, examples and case studies, this book has something for everyone. You will learn: How to conduct a Facebook Audit How to Set Goals for your Facebook Business Page The Difference between Facebook Personal Profiles and Business Profiles How to Add and Manage Effective Content How to Create a Custom Welcome Page How to Add a Like Box to your website How to Connect your Facebook Page with Twitter and your Blog How to Leverage Facebook Ads and Advanced Strategies Why Facebook Metrics are Critical to Engaging with your Customers Best of all, this book was written with the busy business owner and marketing manager in mind. Each chapter is dedicated to a specific topic and designed to stand-on its own. In just 14 days, you'll learn how to build and promote a truly effective business Page by posting great content, attracting visitors, and keeping them engaged. Whether you are a novice, just dabbling or a seasoned Facebook user, Facebook In 14 Days A Practical Guide to Get Your Business Online will help you reach your target audience effectively, build relationships and convert leads into customers.