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Higgins makes clear that corporate strategy, regardless of how elegantly conceived, how comprehensive its scope or how forward-looking its thrust, does not provide competitive advantage until it is communicated, understood, valued, and acted upon by a variety of key corporate stakeholders. His book is thus developed to advance the theory and practice of corporate strategy communications. With two chapters devoted to conceptual foundations and empirical research, plus five new case studies illustrating his points, Higgins's book not only builds on existing research in strategic planning and...

Higgins makes clear that corporate strategy, regardless of how elegantly conceived, how comprehensive its scope or how forward-looking its thrust, does not provide competitive advantage until it is communicated, understood, valued, and acted upon by a variety of key corporate stakeholders. His book is thus developed to advance the theory and practice of corporate strategy communications. With two chapters devoted to conceptual foundations and empirical research, plus five new case studies illustrating his points, Higgins's book not only builds on existing research in strategic planning and...

With the fast pace of communications and change in today's global marketplace, investing in equities has become increasingly complex. Communicating a clear, concise, meaningful message to investors is critical. Dr. Higgins and his contributing authors provide a broad set of perspectives, lessons learned, and best practices in global investor relations. They examine the fundamentals of investor relations from a theoretical and practical perspective. They explore individual company strategies and challenges for investor relations in unique and meaningful situations--all from their own...

In this original book, Richard Higgins explores Thoreau's deep connections to trees: his keen perception of them, the joy they gave him, the poetry he saw in them, his philosophical view of them, and how they fed his...

A healthy democracy draws strength from a rich civic and social life, many forms of which are religious. Moreover, these contributions are anchored in the intrinsic commitments of faith,...

The book takes a multi-disciplinary approach and is organised into regional and sports-specific injuries. The book also covers the team physician's role, acute management, drugs in sport, and rehabilitation techniques. High quality functional anatomical diagrams and photographs are included as well as Key Points boxes to...

Gangs have long been a social and criminal threat to society. Introduction to Gangs in America explains how gangs are addressed as a criminal justice and public policy problem, providing a student-friendly, easily accessible, concise overview of the role, place, structure, and activities of gangs in American society. The book describes what gangs are, what differentiates them from each other, how they share similarities, and how they fit into contemporary American culture.

The authors explore the history and structure of gangs, reveal their clandestine...

1981: Ronald Reagan's inauguration marks a new escalation in the United States' Cold War with the USSR. Months later, Francois Mitterrand is elected president of France with the support of the French Communist Party. The predicted tension between these two men, however, is immediately defused when Mitterrand gives Reagan the Farewell dossier, a file he would later call -one of the greatest spy cases of the twentieth century.-

Vladimir Ippolitovich Vetrov, a promising technical student, joins the KGB to work as a spy. Following a couple of murky incidents, however, Vetrov is removed from...