ISBN-13: 9780415463348 / Angielski / Twarda / 2008 / 382 str.
ISBN-13: 9780415463348 / Angielski / Twarda / 2008 / 382 str.
It Isn't Done Taboo Among the British Islanders Archibald Lyall Originally published in 1930 "An admirably brisk attack on taboos." Observer "An amusingly provocative little essay." Bystander A witty and interesting contribution to the study of what may and may not be done in the British Isles. 90pp Stentor Or the Press of Today and Tomorrow David Ockham Originally published in 1927 "Vigorous and well-written, eminently readable." Yorkshire Post This volume analyzes the press of the early twentieth century, and what actually constitutes news; to what degree public opinion is manipulated by the press, the rise of the tabloid press and the press of the future. 86pp. Nuntius, or Advertising and its Future Gilbert Russell Originally published in 1926 "Expresses the philosophy of advertising concisely and well." Observer This volume discusses the birth of modern advertising, the need for controls within the profession, the effectiveness of advertising and the economics of it. Contents include: