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wyszukanych pozycji: 25
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The Phenomenon of Political Marketing
ISBN: 9781349103546 / Angielski / Miękka / 1990 / 286 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) This book provides a survey of the phenomenon of marketing which has become the dogma of America's politicians and their campaign managers. It poses some fundamental questions about how the import of commercial techniques to politics has revolutionized the nature of American democracy.
This book provides a survey of the phenomenon of marketing which has become the dogma of America's politicians and their campaign managers. It poses s...
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cena:
201,72 |
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Selling Hitler: Propaganda and the Nazi Brand
ISBN: 9781787384927 / Angielski / Miękka / 2024 / 360 str. Termin realizacji zamówienia: ok. 10-14 dni roboczych (Bez gwarancji dostawy przed świętami) A radical reappraisal of how Hitler and the Nazis conceived of themselves from the outset as a propagandistic state, rather than propaganda being merely an accessory to power.
A radical reappraisal of how Hitler and the Nazis conceived of themselves from the outset as a propagandistic state, rather than propaganda being mere...
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cena:
75,62 |
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Persuasion in Advertising
ISBN: 9780415322249 / Angielski / Miękka / 2003 / 232 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades consumers, setting out the strategies for advertisers to adopt and illustrating the theories at work. Offering not only a conceptual and theoretical grounding in persuasive techniques, this book also provides concrete empirical research that is uniquely incorporated into a marketing textbook...Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those ... |
cena:
253,60 |
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Persuasion in Advertising
ISBN: 9780415322232 / Angielski / Twarda / 2003 / 220 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) Effective advertising is, almost always, persuasive advertising. And while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades consumers, setting out the strategies for advertisers to adopt and illustrating the theories at work. Offering not only a conceptual and theoretical grounding in persuasive techniques, Persuasion in Advertising also provides concrete empirical research that is uniquely incorporated into a marketing...
Effective advertising is, almost always, persuasive advertising. And while not all advertising seeks to persuade, in a competitive situation those who...
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cena:
926,78 |
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Magnolia Hills, A Novel
ISBN: 9781387125852 / Angielski / Miękka / 2017 / 214 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
64,74 |
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Ackermann's Costumes of the Universities of Oxford and Cambridge
ISBN: 9780992874049 / Angielski / Twarda / 2016 / 84 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) From his Repository of the Arts at 101 The Strand, London, the Anglo-German engineer, printer and entrepreneur Rudolph Ackermann (1764-1834) published numerous lavishly illustrated books on literature, art, fashion and architecture. His shop, one of the first in London to be lit by gas, provided up-to-date information about the latest fashions, and became a popular haunt for sophisticated members of the upper classes. In 1814 and 1815 he published two-volume histories of the Universities of Oxford and Cambridge, each beautifully illustrated with many hand-coloured... From his Repository of the Arts at 101 The Strand, London, the Anglo-German engineer, printer and entrepreneur Rudolph Ackermann (1764-183... |
cena:
153,70 |
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The Calm and the Madness
ISBN: 9781387520220 / Angielski / Miękka / 2017 / 194 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
60,43 |
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The Marketing Power of Emotion
ISBN: 9780195150568 / Angielski / Twarda / 2002 / 288 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Bez gwarancji dostawy przed świętami) Emotion is one of the defining forces in our lives. It lies at the very heart of many of our most important experiences and memories. Not surprisingly, the worlds of business and marketing have long drawn on the power of emotion to influence consumer impulses and brand loyalty. Yet beyond the obvious emotions evoked by an inspirational Nike ad or an affecting Hallmark commercial lies an emotional universe that is less conspicuous, even transparent, yet no less influential. In this definitive work, two marketing experts provide a highly original, entertaining and anecdote-rich account of the...
Emotion is one of the defining forces in our lives. It lies at the very heart of many of our most important experiences and memories. Not surprisingly...
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cena:
209,58 |
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The Architecture of Student–Oriented Course Desi – Building a Course for Contemporary Higher Education Students
ISBN: 9781035309542 / Angielski / Twarda / 2024 / 154 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
410,76 |
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A Book of Visual Poems: Prelude to the Surrender Game
ISBN: 9781504313155 / Angielski / Miękka / 2018 / 296 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
73,17 |
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Organizational Justice in Mergers and Acquisitions: Antecedents and Outcomes
ISBN: 9783319926353 / Angielski / Twarda / 2018 / 321 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) This book provides a unique account of how perceived justice is influenced by various aspects of an organizational merger and investigates the impact on behavior for those involved in the process.
This book provides a unique account of how perceived justice is influenced by various aspects of an organizational merger and investigates the impact ...
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cena:
201,72 |
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Organizational Justice in Mergers and Acquisitions: Antecedents and Outcomes
ISBN: 9783030064778 / Angielski / Miękka / 2019 / 321 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
201,72 |
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Past Storm and Fire
ISBN: 9780979819728 / Angielski / Miękka / 2019 / 452 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
88,59 |
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Chuck's Completely Credible Contingencies
ISBN: 9781507847688 / Angielski / Miękka / 2019 / 54 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
48,51 |
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The First British Trade Expedition to China: Captain Weddell and the Courteen Fleet in Asia and Late Ming Canton
ISBN: 9789888754106 / Angielski / Twarda / 2022 / 216 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
302,94 |
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Hobbes, Bramhall and the Politics of Liberty and Necessity: A Quarrel of the Civil Wars and Interregnum
ISBN: 9780521181440 / Angielski / Miękka / 2011 / 356 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) This book was the first full account of one of the most famous quarrels of the seventeenth century, that between the philosopher Thomas Hobbes (1588 1679) and the Anglican archbishop of Armagh, John Bramhall (1594 1663). This analytical narrative interprets that quarrel within its own immediate and complicated historical circumstances, the Civil Wars (1638 49) and Interregnum (1649 60). The personal clash of Hobbes and Bramhall is connected to the broader conflict, disorder, violence, dislocation and exile that characterised those periods. This monograph offered not only the first...
This book was the first full account of one of the most famous quarrels of the seventeenth century, that between the philosopher Thomas Hobbes (1588 1...
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cena:
261,39 |
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Hobbes, Bramhall and the Politics of Liberty and Necessity: A Quarrel of the Civil Wars and Interregnum
ISBN: 9780521870061 / Angielski / Twarda / 2007 / 356 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) This book was the first full account of one of the most famous quarrels of the seventeenth century, that between the philosopher Thomas Hobbes (1588 1679) and the Anglican archbishop of Armagh, John Bramhall (1594 1663). This analytical narrative interprets that quarrel within its own immediate and complicated historical circumstances, the Civil Wars (1638 49) and Interregnum (1649 60). The personal clash of Hobbes and Bramhall is connected to the broader conflict, disorder, violence, dislocation and exile that characterised those periods. This monograph offered not only the first...
This book was the first full account of one of the most famous quarrels of the seventeenth century, that between the philosopher Thomas Hobbes (1588 1...
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cena:
491,52 |
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The Zuree Girls Adventures: School Again
ISBN: 9781909389113 / Angielski / Miękka / 2016 / 84 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) The Zuree Girls... Akua, Roxan and Wynter are good friends; drawn together by a common heartache of leaving their warm tropical homes to venture to a new and cold country with an entirely novel environment - not to mention the prestigious St Anna's school, situated on the outskirts of London, where they initially met and face the daily challenges school life offers. It is in Year 9 that they begin to encounter the experiences they never had during their younger years. Their adventures taking them through their own personal issues within their own homes as well as the everyday challenges that...
The Zuree Girls... Akua, Roxan and Wynter are good friends; drawn together by a common heartache of leaving their warm tropical homes to venture to a ...
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cena:
45,58 |
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Unraveling Brigid's Veil: A Time Travel Adventure
ISBN: 9798330222247 / Angielski / Twarda / 2024 / 288 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
115,56 |
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Threads of Time: A Time Travel Adventure
ISBN: 9798869327178 / Angielski / Twarda / 2024 / 304 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
119,42 |
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