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The relationship between culture and urbanism has been the focus of much discussion and debate in recent years. While globalisation tends towards a homogeneity, successful 'global cities' have a strong individual - and particularly cultural - identity. The economic value of the culture of cities lies not only in the arts taking place there but also in the city's fabric, its architecture, and in its cultural heritage. This volume brings together a team of leading specialists to examine the policies of image and city marketing which have developed over the past 15 years and whether these are a...

International Exhibitions and Urbanism provides an insightful and comprehensive historical review of international exhibitions in its first half, which is then illustrated with a thorough technical analysis of the Zaragoza 2008 project in its second half. The first half offers a comparative analysis of nearly 50 events which haven taken place over the past 150 years, as well as exploring the relationships with urbanism from a planning perspective Underpinned by the first-hand information that the author has as one of the event's organizers the second half is devoted to the Zaragoza project...

The relationship between culture and urbanism has been the focus of much discussion and debate in recent years. While globalisation tends towards a homogeneity, successful 'global cities' have a strong individual - and particularly cultural - identity. The economic value of the culture of cities lies not only in the arts taking place there but also in the city s fabric, its architecture, and in its cultural heritage. This volume brings together a team of leading specialists to examine the policies of image and city marketing which have developed over the past 15 years and whether these are a...